Fashion Fridays with Guest Expert Nicole Arama of Lejkarma
November 11, 2009 by Melissa Gonzalez
Filed under Fashion, Featured Content, Homemade at Fashion Week (all year)
LEJKARAMA- Created by Lejka Sievert and Nicole Arama
Visit them at the RS POP SHOP @ The Roger Smith Hotel on 47th & Lexington Nov. 13-21st
Transforming and Modifying objects into new aesthetic purposes.
3 Main Collection Concepts: T-Shirts, Versatile Dresses and the Safety Pinned Line
T-Shirt collection is based on vintage objects, the designs and placements are strategized to compliment and accentuate the body.
The Versatile dress collection gives the little black dress concept a new name, and let’s women re-invent themselves and is their chameleon staple.
Safety Pin collection changes the purpose of “an object”- they choose ubiquitous pins and utilitize it as an ornamental graphic statement, not just a functional piece.
Her Fashion Friday tip:
See our interview with Nicole Arama:
Lejkarama Dresses
The Collection
You can see Nicole and purchase their transformational pieces at the RS POP UP shop at the Roger Smith Hotel Nov. 13-20th.
www.rogersmithlife.com
